With over two decades of experience as an actor, mentor, and communicator, I have faced significant challenges throughout my journey—each one a stepping stone toward a deeper understanding of myself and those I am privileged to help.

These discoveries have shaped my approach, making me the ideal person to support those struggling with self-doubt, procrastination, rejection, and authenticity. And for those who have reached a certain level of confidence but seek to break through to the next level, I’m here to guide you.

In my work with top CEOs and leaders, I’ve had the honor of becoming a trusted coach—helping them evolve their leadership styles into ones that are not just authoritative but deeply empathetic, leading not only from above but from all sides. I’ve witnessed firsthand how creating a work environment built on support, collaboration, and mutual contribution can transform entire organizations. I don’t just show leaders how to direct their teams; I help them cultivate environments where success is shared, and each member’s contribution is valued.

My journey began twenty years ago in a small town in Southern Italy, Puglia. It was here that I made the life-changing decision to step away from a promising law career and follow my heart into acting and communication.

Despite countless rejections, I kept going—fueling my growth with dedication and a hunger to learn. Then, in 2011, the breakthrough arrived: I became the worldwide ambassador and face of the iconic Martini brand, stepping into the shoes of none other than George Clooney.

Through the years, I’ve had the privilege of collaborating with A-list directors, working with renowned brands, and participating in global productions, all while focusing on human connection—whether on-screen, in front of an audience, or behind the camera.

Today, I regularly lead communication workshops for members of the Soho House Group and serve as a creative partner at Four55, a London-based company that helps brands tell their stories more powerfully. I am also a certified ICF transformational coach with Animas, holding a diploma from St. James University in London, and am a published writer.

If you’re ready to unlock the next level of your leadership, grow your impact, and create a culture of collaboration that fosters success from all angles, I’m here to guide you. Let’s start a conversation today—book your FREE session below. I can’t wait to help you embrace your full potential.

Best regards,

Yuri